In an era when watch case sizes sometimes stretch toward the absurd, Jaeger-LeCoultre reminds us that true elegance is defined by restraint. The new Master Control Classic, in a limited edition of just 500 pieces, is La Grande Maison's love letter to the golden age of watchmaking—specifically, to a 1995 reference that captured hearts with nothing more than perfect proportions and timeless design.
Watch Shopping: Luxury Swiss Unveils New Rolex Boutique in the Miami Design District
Miami's Design District has long represented the convergence of art, architecture, and luxury—a neighborhood where Hermès sits alongside contemporary galleries and gourmet dining meets cutting-edge design. The district now welcomes a 4,900-square-foot temple to horological excellence that redefines what a Rolex boutique can be.
Introducing: Jaeger-LeCoultre Master Ultra Thin Date & Ultra Thin Moon Grained Copper Dial
Now, La Grande Maison breathes fresh contemporary allure into two of the Master Ultra-Thin collection's most beloved references with an exclusive grained copper dial that shifts from powdery softness to saturated warmth as light plays across its textured surface.
Introducing: Vacheron Constantin Traditionnelle Perpetual Calendar Ultra-Thin 36.5. A Letter to Classical Watchmaking.
There's something quietly revolutionary about making a perpetual calendar smaller. Not in the brash, record-chasing way, but in the considered, "this just feels right" way that only comes from 270 years of making watches. Vacheron Constantin's new Traditionnelle Perpetual Calendar Ultra-Thin collection shrinks things down to 36.5 mm, a size that whispers elegance rather than shouts it.
Introducing: Breguet Expérimentale 1. Where 250 Years of History Meet the Future of Haute Horlogerie.
Two centuries later, Breguet is honoring that legacy with something that would have made the master himself lean in closer: the new Expérimentale 1, a 10 Hz Tourbillon with a constant-force magnetic escapement that marks the first chapter in the brand's new exploratory R&D collection.
Introducing: Furlan Marri Sahra Edition. A Collaboration with Saudi Arabia's CLÉ: The Gallery.
The vast Saudi Arabian desert, with its endless golden dunes and distinctive architectural heritage, possesses a quiet strength that transcends mere geography. When Furlan Marri and CLE: The Gallery set out to collaborate on a limited edition chronograph, they understood that capturing this essence required more than surface-level aesthetics. The result is the Sahra Edition, a singular timepiece limited to just 750 pieces.
From the Editor: The Best 5 Watches with Brown Dials Perfect for Thanksgiving
Brown dial watches offer sophisticated versatility, making them ideal Thanksgiving companions. Whether gathering with family or reflecting on the year's achievements, these five timepieces capture autumn's warmth while transcending seasonal trends. Each represents exceptional craftsmanship in precious metals that will be treasured for generations—watches worth being genuinely thankful for.
Introducing: Laurent Ferrier Classic Origin Beige. Quiet Luxury in 5N Red Gold.
Fifteen years ago, Laurent Ferrier emerged from the quiet corners of Plan-les-Ouates, on the outskirts of Geneva, with a singular vision: to create watches that speak through restraint rather than ostentation. To mark this anniversary, the independent Genevan manufacture unveils the Classic Origin Beige ref. LCF036.R5.BR5, a timepiece that distills everything the brand represents into 40 mm of thoughtfully executed horological purity.
Introducing: De Bethune DB25 Perpetual Sky. Where Cosmic Poetry Meets Perpetual Precision.
There's something deeply human about our obsession with measuring time against the cosmos. De Bethune understands this instinctively, and with the DB25 Perpetual Sky, they've created a timepiece that doesn't just display complications; it captures the infinite poetry of the heavens on a 40 mm watch.
Introducing: Blancpain Grande Double Sonnerie. The Brand's Most Complicated Watch with Two Melodies.
There's a moment in haute horlogerie where technical mastery transcends engineering and enters the realm of pure emotion. It's the instant when a grande sonnerie watch doesn't merely chime the time—it sings it. For eight years, Blancpain has been chasing that moment in their manufacture in Le Brassus, and the result is the Grande Double Sonnerie, a wristwatch that rewrites the entire rulebook for what a grande sonnerie can be.
Introducing: Bell & Ross BR-X3 Tourbillon Micro-Rotor. Haute Horlogerie Meets Tool Watch.
There's a moment in every serious collector's journey when a watch ceases to be merely a tool for telling time and transforms into something else entirely—a kinetic sculpture, a statement of horological ambition, a glimpse into the very soul of mechanical watchmaking. The new Bell & Ross BR-X3 Tourbillon Micro-Rotor is precisely that kind of watch.
Insider: Vacheron Constantin Overseas Perpetual Calendar Ultra-Thin Pink Gold Dial. Hands-on Review.
After we reviewed the white gold model, we are now bringing you the review of the tone-on-tone pink gold dial 18K 5N pink gold iteration ref. 4300V/220R-H144 of the new Overseas Perpetual Calendar Ultra-Thin. Cased in a 41.5 mm 18K pink gold case with a stunning tone-on-tone pink gold dial, the more muted, traditional-looking dial is perfect for collectors with a classic taste seeking a timeless watch that won’t ever go out of style.
Introducing: De Bethune DB Kind of Two Jumping GMT. Two Dials, Two Time Zones, One Extraordinary Movement.
Duality captured within a single mechanical heartbeat. This is the philosophical and technical proposition that Denis Flageollet and his team at De Bethune have materialized in the new DB Kind of Two Jumping GMT. In an era where complications often mean adding more, De Bethune has chosen a different path: doubling the identity while maintaining singular mechanical integrity.
News: Georges Kern Unveils 'House of Brands' Strategy at Dubai Watch Week
Georges Kern just made one of the most significant announcements in the watch industry. At Dubai Watch Week today, Breitling’s CEO officially unveiled the ‘House of Brands’—a curated portfolio strategy that reunites three legendary maisons under a single visionary leadership. And for serious collectors, this is genuinely exciting news. Breitling’s CEO revives Universal Genève and Gallet, bringing them back from dormancy with a bold multi-brand vision.
Introducing: Omega Seamaster Planet Ocean 600M Fourth Generation. A Bold Reinvention After Twenty Years.
Two decades ago, Omega introduced the world to the Planet Ocean—a professional dive watch that would become synonymous with ocean exploration and technical excellence. Now, marking its 20th anniversary, the Biel-based manufacture unveils the fourth generation of this emblematic collection, and it's nothing short of a complete transformation.
Introducing: MB&F HM11 Art Deco. The Watch with Four Rooms Gets the 1930s Treatment.
On the occasion of Dubai Watch Week, MB&F presents the new HM11 Art Deco—limited to 20 pieces for MB&F's 20th anniversary. This latest chapter reinterprets one of the brand's most architecturally ambitious creations through 1930s geometric elegance. The HM11 Art Deco arrives in two editions of 10 pieces each, one with a blue dial plate with 3N yellow gold-toned bridges and a white lizard strap, and the second one with a green dial plate with 5N rose gold-toned bridges and a beige lizard strap.
Experience: Theon Design Porsche 911 USA001. Their First Restomod Car for the U.S. is in Dallas.
There are cars you drive, and then there are cars that drive straight into your soul. When we came across this Theon Design Porsche 911, we knew we had to create an editorial about it. This is the first car ever produced by British Theon Design for the U.S. market and is numbered USA001. Theon’s Porsche 911 restomods aren’t just cars; they are philosophical statements about what happens when British engineering expertise meets the air-cooled perfection of a German Porsche.
GPHG 2025: Breguet's Elegant Simplicity Takes the Aiguille d'Or in Historic 25th Anniversary Ceremony
Watchmaking's biggest night proves that sometimes less really is more, as a single-hand watch takes center stage in Geneva. In a surprising departure from recent years' trend toward hyper-complication, the jury of the 25th Grand Prix d'Horlogerie de Genève handed its most prestigious honor—the coveted Aiguille d'Or—to arguably the simplest watch in the room. The Breguet Classique Souscription 2025, a watch displaying time with just one hand, captured the grand prize at the ceremony held today, November 13th, at Geneva's Bâtiment des Forces Motrices.
Introducing: Bell & Ross BR-03 GMT Compass. Finding North was Never Easier.
There's something primal about navigation by the sun. In an age where we reflexively reach for our phones to find the nearest coffee shop, Bell & Ross has created a timepiece that reconnects us with an ancient method of navigation—while simultaneously tracking time across continents. The BR-03 GMT Compass isn't just referencing navigational heritage; it delivers actual compass functionality on your wrist.
Introducing: Roger Dubuis Hommage 'La Placide' Perpetual Calendar. A Tribute to the Master Himself.
Meet the Roger Dubuis Hommage ‘La Placide’ perpetual calendar, a limited series of just 28 pieces that bridges three decades of horological heritage with a deeply personal story. The name itself is revealing: "La Placide"—placid in English—references Roger Dubuis' childhood scout nickname, which stayed with him throughout his legendary career—a gentle nod to the calm wisdom and quiet determination that defined his approach to watchmaking.