EDITORIAL POLICY

All the content on Watch Collecting Lifestyle is produced and approved solely by our editorial team. WCL does not accept advertising investments, payments, or barter of watches, luxury goods, or press trips/experiences in exchange for positive watch reviews. We are entitled to our Editorial Independence. We make editorial decisions without interference from watch company owners or their affiliates.

All opinions and views expressed on WCL are our own, and watch reviews are based on careful in-person examination of the watches in metal before we can offer our honest opinion. We do not publish any watch reviews based on press documents or press stock images.

We believe in ethical and professional journalism; therefore, we do not offer hands-on reviews unless we have examined the watches in person.

The brands we choose to partner with play no role in the development of our editorial content, and we do not accept any input, sanctioning, or pre-approval of any content we create and publish.

We remain unbiased by not allowing any of the brands we discuss on Watch Collecting Lifestyle to be part of our coverage unless we publish a press release submitted by a brand. And even in those instances, we carefully review the content of press releases to remove anything that violates our editorial policy or could be deemed offensive, exaggerated, overpromising, or overly idealistic.

Our promise to our readers is that we will discuss any watch we consider worthy, regardless of whether the brand is an active or inactive advertiser.

While we do not believe in a ‘Pay-for-Play’ practice, we greatly appreciate the advertising support from brands so we can continue producing the content you love.

Sincerely,

Halim Trujillo

Founder, Editor-in-Chief & Publisher