As many of you know or have heard through the grapevine, 2016 has been a rough year for the Swiss watchmaking industry facing its steepest fall in exports since 2009. While 2015 wasn't a very good year either with the value of the watch industry exports being 3.3% lower than in 2014 and almost as low as 2012 —total value at 21.5 billion Swiss Francs—, 2016 aims to be one of the worst years the industry has had in the last five years.