After so many inquiries and direct messages via Instagram I felt the need to write an editorial on the new M.A.D.1 RED Edition. First of all, I consider myself very fortunate that after many emails that I sent out to MB&F back when the M.A.D.1 Friends Edition came out last year, I was added to the list of interested people and this gave me access to be one of the first ones to be able to purchase the just released M.A.D.1 RED Edition. I am also very lucky that I was in Geneva for Watches & Wonders 2022 a couple of weeks ago and I was able to collect my piece in person at the M.A.D. Gallery. What an incredible experience to say the least.
Posts tagged #M.A.D.1 RED Edition
Introducing: M.A.D.1 RED Edition. The Saga Continues After the 'Friends Edition'.
Two weeks ago we brought a special feature on the M.A.D.1 Friends Edition here on WCL after almost a whole year since it was launched. While the M.A.D.1 is not an MB&F Machine, but a more accessible timepiece that was created under a different brand, the idea was still generated by Max Büsser himself. The first M.A.D.1 Friends Edition literally broke the internet and it was reserved for ‘Friends’ —suppliers who help MB&F create their MB&F Machines— and to the members of ‘The Tribe’ —the owners of MB&F machines.