Baselworld: Blancpain. The Iconic Fifty Fathoms on Display.

Located right across from Breguet and kitty corner from Swatch Group's Tourbillon, Blancpain offers a vibrant exhibit with horologists on site and historical museum pieces including a Fifty Fathoms Bathyscaphe circa 1960, a Fifty Fathoms from 1953, the Letters Patent issued to Jean Jacques Fiechter and a X Fathoms timepiece. Blancpain's displays feature state-of-the-art technology with video and animation on command. Each display features a screen at at the bottom with a short video about each particular reference. In all, a great exhibition with history, wow factor and elegant touches. 

For more info click here. 

Posted on April 27, 2013 and filed under Baselworld, Blancpain.