De Bethune captures the racing spirit and our hearts with the DB28GS'JPS' —John Player Special. Three letters evoke the legendary association of the colors black and gold. Growing up in the era where the John Player Special car was one of the most iconic cars in Formula 1, makes the DB28GS'JPS' hit home. Back in that era, it was common to see tobacco companies sponsor some of the most renowned Formula 1 teams including Lotus-Renault and McLaren.
Posts tagged #De Bethune DB28GS 'JPS'
Introducing: De Bethune DB28GS 'JPS'. A Nod to the 70s Racing with John Player Special.
De Bethune captures this spirit with the DB28GS'JPS'. JPS. John Player Special. Three letters evoking the legendary association of black and gold. More than a brand, a whole universe, an iconic color code; that of Team Lotus with its totally revolutionary, unbeatable cars, the most successful of their time, often cited as the most beautiful Formula 1 cars ever built. JPS is like a mechanical dream.