Video: Fonderie 47 Inversion Principle.

Fonderie 47 was founded in 2009 by Peter Thum with the goal of reducing the number of destabilizing assault weapons in Africa. Thum realized the enormous problem these weapons created, having met boys and young men armed with assault rifles, and the victims of these weapons, while developing clean water projects in east Africa. Thum decided to transform these implements of devastation into something as removed from them and as positive as possible, i.e. exclusive objects that would inspire change and fund the destruction of weapons.

The mission to create a high-end mechanical watch incorporating metal from a destroyed AK47 began even before Fonderie 47 was founded, because it quickly became clear that the development and production of a completely original complicated haute horlogerie timepiece would take many years. Revenues from the sale of each timepiece will be used to fund the destruction of one thousand assault weapons in Africa, creating a safer environment for aid and development. Read the full story here.

Sticker Price $350,000 USD. For more info on Fonderie 47 click here.

Posted on February 28, 2014 and filed under Videos, Other Brands, Fonderie 47.