News: Chopard Introduces the Mille Miglia Zagato. Two 500-piece Limited Edition Watches.

From the exclusive partnership between Chopard and luxury automotive designer Zagato, comes the 500-piece limited-edition Mille Miglia Zagato. Since its founding in 1919, Zagato has collaborated with the most prestigious automobile manufacturers, creating icons of the road which have taken home the Mille Miglia trophy in the 1930s and as recently as 2012. Inspired by the company's current crop of esteemed automobiles, this exceptional timepiece ref. 168550-6001 in DLC blackened stainless steel and 18-karat rose gold features the Zagato logo on both the case back and grill-inspired dial, curved chronograph counters reminiscent of a Zagato roof and a red pusher, for a distinct nod to the racing world.

Exclusive, robust and technically impressive, the Mille Miglia Zagato watch is the product of the partnership between Chopard and that legend of Italian automobile design, the bodyshop Zagato. While Chopard takes care of the model’s "performance", “engine “and "frame", Zagato helps create its "bodywork", "interior" and "upholstery". Much more than an ad-hoc collaboration, this limited series is defined by both the Grand Turismo style of Zagato and the timekeeping discipline of Chopard.

It was along the route of the legendary Mille Miglia road race that Karl-Friedrich Scheufele, the Co-President of Chopard, met with Andrea Zagato, the third generation in his family to head the Milan-based automobile body design firm. Chopard is the official timekeeper of the Mille Miglia race, in which the family has participated for the last 25 years. It was from here that the idea came of collaborating on a watch to celebrate their shared passion for automobiles and the values embodied by the Mille Miglia.

Sticker Price $9,900 USD for DLC Blackened Stainless Steel with 18K rose gold ref. 168550-6001 and $8,100 USD for DLC Blackened Stainless Steel ref. 168550-300.

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Posted on October 30, 2013 and filed under News, Other Brands.